Chinese Smartphone Makers Adjust Prices Amid Rising Component Costs

Several Chinese smartphone manufacturers, including Oppo, OnePlus, Vivo, and iQoo, have implemented price adjustments for various devices in China. These changes are attributed to increased memory and semiconductor costs.

These changes are attributed to increased memory and semiconductor costs.

Oppo and OnePlus Lead Price Increases

Oppo and its sub-brand OnePlus have announced price hikes across multiple smartphones.

Oppo Device Adjustments:

• The Oppo K13 Turbo and K13 Turbo Pro experienced a 500 yuan (~$72.50) increase.
• The Oppo K13x's price rose by up to 400 yuan (~$58).
• The K13s and K12s saw increases of 200 yuan (~$29).

OnePlus Devices See Adjustments

OnePlus devices also saw adjustments.

• The OnePlus 15 and Ace 6 increased by 500 yuan (~$72.50), with new starting prices of 4,499 yuan (~$652) and 3,099 yuan (~$449), respectively.
• The Ace 6T's price increased to 2,799 yuan (~$405) from its launch price of 2,599 yuan (~$376).
• The OnePlus Turbo 6 and Turbo 6V both had a 200 yuan (~$29) price increase.

Vivo and iQoo to Follow Suit

Vivo and its sub-brand iQoo have indicated plans to raise prices on select devices starting March 18 in China.

Future Flagships and Global Implications

A previous report suggested that future flagship phones from OnePlus, iQoo, and Redmi, featuring 2nm chipsets, could launch at prices starting from 5,000 yuan (~$725).

While these price changes are currently in China, they may influence global markets; however, no international price adjustments have been announced.