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Duolingo Reportedly Used Live Activities for Ads, Citing Apple Guideline Violation

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Reports have emerged concerning the language learning application Duolingo utilizing Apple's Live Activity feature on iOS devices. These reports indicate that Duolingo displayed promotional content on the iPhone Lock Screen and Dynamic Island.

Reported Activity

Multiple user reports on Reddit stated that the Duolingo app presented an advertisement for a "Super offer," which refers to Duolingo's paid subscription service.

Apple's Live Activity Guidelines

Apple's developer guidelines explicitly state restrictions on the use of Live Activities. The guidelines specify that the feature is not to be used for advertisements or promotions.

The relevant section from Apple's developer website states: "Don't use a Live Activity to display ads or promotions. Live Activities help people stay informed about ongoing events and tasks, so it's important to display only information that's related to those events and tasks."

Applications found to be in violation of Apple's interface guidelines face the potential consequence of removal from the App Store.

Current Status

Attempts to replicate the reported Live Activity advertisement were unsuccessful. This suggests a potential discontinuation of the ad display, possibly following user feedback.