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Huawei Announces Pura X Max Foldable Smartphone with Wide Form Factor for China Market

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Huawei Announces Pura X Max, a Wide-Screen Foldable Smartphone

Huawei has officially announced the Pura X Max, a new foldable smartphone featuring a wide-screen design. The device is scheduled for launch in China on April 20, with pre-orders now available.

The announcement comes amid industry reports of similar wide form factor devices being developed by competitors including Apple and Samsung.

Product Announcement and Launch Details

Huawei revealed the Pura X Max, confirming its official launch date in China as April 20, 2025. The company has opened pre-orders for the device in the Chinese market. Multiple sources report that Huawei has not announced pricing, global availability, or a release schedule for markets outside of China.

Design and Form Factor

The Pura X Max is characterized by its wide, book-like foldable design, which multiple reports describe as a departure from the tall, narrow designs that have been common in recent years. The form factor has been compared to a "passport-esque" shape.

  • The device features a 7.69-inch inner display and a 5.5-inch outer cover screen.
  • The inner display is reported to have an aspect ratio of approximately 16:11 and WQHD+ resolution.
  • Official imagery from Huawei shows the opened device being used in both portrait and landscape orientations.
  • The rear panel design incorporates gridded sections with different textured finishes, a feature carried over from the previously released Pura X model.

Reported Specifications

While Huawei has not released full official specifications, details have been reported by industry sources.

  • Displays: The inner display measures 7.69 inches. The outer cover display measures 5.5 inches. Some reports indicate peak brightness levels of 3000 nits for the inner display and 3500 nits for the cover display, with both supporting a 1–120Hz LTPO adaptive refresh rate.
  • Camera System: The device features a triple rear camera system, including a 50MP main camera with variable aperture, a 50MP telephoto lens, and a 12.5MP ultra-wide lens.
  • Hardware: The phone is reported to be powered by Huawei's Kirin 9030 Pro chipset. It is said to include a 5,300mAh battery supporting 66W wired and 50W wireless charging.
  • Software & Features: The Pura X Max runs HarmonyOS 6.1 and supports the Huawei M-Pen 3 Mini stylus. It is also reported to include AI-powered photography features.
  • Configurations: Available memory and storage configurations, as reported, include 12GB RAM with 256GB storage, 12GB RAM with 512GB storage, 16GB RAM with 512GB storage, and 16GB RAM with 1TB storage.
  • Color Options: Reported color options include Interstellar Blue, Olive Gold, Phantom Night Black, Zero Degree White, and Vibrant Orange.

Industry Context and Competing Devices

Multiple reports place the Pura X Max within a broader industry trend toward wider foldable form factors.

  • Historical Precedents: The wide form factor is noted as being similar to earlier foldable devices such as the original Google Pixel Fold and the Oppo Find N series.
  • Samsung: Samsung is widely rumored to be developing a similar device, often referred to as the "Galaxy Z Fold 8 Wide," with reported specifications of a 7.6-inch inner display and a 5.4-inch cover screen.
  • Apple: Apple is also reported to be developing a foldable iPhone. Recent rumors, based on alleged dummy models, suggest a device with a 5.5-inch display when closed and approximately 7.8 inches when open. These reports indicate Apple's device may launch alongside iPhone 18 Pro models, potentially in September, with a rumored starting price around $2,000. Some rumors suggest it could be named "iPhone Ultra."
  • Other Manufacturers: Reports indicate other Android manufacturers, including Oppo and Honor, are expected to release or are developing devices with similar wide form factors.

Market Availability

All available information states the Huawei Pura X Max will be available for purchase in China. There has been no official confirmation from Huawei regarding international availability.