Tim Cook Set for Final WWDC Keynote Before Planned Departure
Apple CEO Tim Cook is expected to step down from his role on September 1. Today's WWDC keynote is anticipated to be his final event as CEO, where he will deliver his last public "Good morning" address.
"Good morning" will be his final public greeting as CEO during today's keynote.
A Celebrity Send-Off
Ahead of the keynote, Cook shared a video on X featuring celebrities riffing on his signature greeting. The video includes appearances by Rhea Seehorn, Brett Goldstein, Jimmy Fallon, Whoopi Goldberg, and others.
The WWDC keynote is scheduled for 1:00 p.m. ET.
What to Watch
- The keynote marks the end of an era for Apple's flagship events
- Cook's departure signals a major leadership transition for the tech giant
- The video posted on X suggests a celebratory tone for his final address