The Met Gala 2026 earned a record $1.56 billion in media impact value (MIV), up from $1.3 billion in 2025, according to The Hollywood Reporter and Launchmetrics.
Fashion Brands
Top 10 labels earned $349.4 million, a 38% increase from $253.4 million in 2025.
- Saint Laurent led with $68.5 million, dressing Hailey Bieber, Doja Cat, Rosé, Charlie xcx, Connor Storrie, Zoë Kravitz, Cara Delevingne, Anja Rubik, and Kate Moss.
- Chanel placed second with $55.1 million, featuring Nicole Kidman, Margot Robbie, Jennie, A$AP Rocky, and Gracie Abrams.
- Schiaparelli ranked tenth with $19.9 million; Kylie Jenner’s gown generated more MIV than Lauren Sánchez Bezos’s.
Top Five Women on the Carpet
- Sabrina Carpenter (Dior) – her dress incorporated 35mm film strips from the 1954 movie Sabrina.
- Blackpink’s Lisa (Robert Wun)
- Blackpink’s Jisoo (Dior)
- Blackpink’s Jennie (Chanel)
- Aespa’s Karina (Prada) – $17.8 million
Top Five Men on the Carpet
- Connor Storrie (Saint Laurent) – $14 million; his look featured a Lavallière top and Tiffany & Co. brooch.
- A$AP Rocky (Chanel)
- Bad Bunny (Zara) – $8.67 million
- Hudson Williams (Balenciaga) – $7.9 million
- Connor Storrie (also ranked fifth for jewelry)
Jewelry & Watch Brands
- Tiffany & Co. – $12.9 million, worn by Carey Mulligan, Chase Sui Wonders, Rosé, Gabrielle Union, Dwyane Wade, Stevie Nicks.
- Bulgari – $10.2 million, featured on Anne Hathaway, Maluma, Hudson Williams, and Lisa.
- Chopard – on Sabrina Carpenter.
- Cartier – on Rami Malek, Jisoo.
- Swarovski – on Venus Williams and EJAE.
Accessories
- Judith Leiber Couture – $2.3 million; provided minaudières to nine stars.
- Le Silla – $1.3 million, driven by Georgina Rodriguez.
- Christian Louboutin – $1.26 million.
- Jimmy Choo – $1.24 million.
- Stuart Weitzman – $1.03 million.
Context
The Met Gala 2026 faced pre-event controversy over honorary co-chairs Jeff Bezos and Lauren Sánchez Bezos, but MIV surpassed the 2025 gala and other 2026 red-carpet events (Academy Awards).
Two first-time attendees, Connor Storrie and Hudson Williams, ranked among top men.