The 1,000 Rejection Challenge: Tracking "Nos" to Achieve Success

The concept of tracking rejections, referred to as 'rejection spreadsheets,' has gained traction online, particularly through the '1,000 Rejection Challenge.'

Origin of the Challenge

The trend was initiated by Gabriella Carr, a video creator and actor. In September of the previous year, Carr shared her 2026 goals on TikTok and Instagram. These goals included a red notebook she titled 'The 1000 Nos of Gabriella Carr.'

In this notebook, she meticulously documented job applications, acting roles, and brand influencer campaigns for which she had been rejected. Carr articulated her motivation:

"Try to fail rather than never try at all."

Expansion to Social Media

The concept swiftly evolved into the '1,000 Rejection Challenge' on platforms like TikTok. Other users, such as @theplanistobefamous, adopted the idea. They began utilizing spreadsheets to log their rejections from various attempts, including market site negotiations, networking opportunities, and ambitious job applications.

Outcomes and Successes

As of the latest update, Carr has recorded 86 rejections. Concurrently, she has achieved 17 successes. These include securing a part in a play, being awarded a pageant title, and obtaining citizenship and a passport from the Netherlands.